Quality vs. Quantity, How Many Applications before an Interview?

I am continually disheartened by the number of my students/graduates who give up after their first ‘no’. When did we stop teaching determination or good ole fashioned stick to it? According to research 80% of sales are made on or after the 5^th contact; however most folks give up after the 2^nd attempt. How does this relate to finding a job? How many applications on average do you need to send out before you get the call? You can find research that states anywhere from 3 applications to 50 applications are what it takes to get the elusive interview. The point I want to make is you don’t stop! You can’t! In today’s economy there are literally hundreds of thousands of folks looking for work.

I don’t believe the key to success is the quantity of applications but the quality of what you are submitting.

1. Have you filled out the application completely? Accuracy and attention to detail are so important. Never put ‘see resume’ on your application. Most systems for filtering applications are automated. The systems are looking for specific key words on your application. If you don’t use those keywords your resume will never make it to human eyes.
   1. How do I know what key words to use: Hint – look under the section of the job posting that states ‘required skills’. If they are required you can be pretty sure they will be looking for those exact words and phrases on your application.
   2. List at least 10 years of job history. Make sure you list all your skills (including the corresponding key words). Double check to make sure your start and end dates match those on your resume.
   3. Make sure you have your references lined up and prepped! If you list someone on your resume, make sure they know you’ve listed them and what jobs you are applying for.
   4. Don’t undersell or oversell yourself in the salary section. There are great tools on Careerbuilder.com and Monster.com to calculate the salary range for positions in your geographic area. Do your research!
   5. Be prepared for the phone call!
      1. Make sure you have a professional voice mail message. Stay clear of music, your children’s voice mail message or the “hello, hello, just kidding I’m not really here” type of messages. Recruiters WILL hang up and reach out to the next candidate.
      2. Answer the phone with an enthusiastic upbeat voice. Hiring managers are looking for cultural fit; they want to know how you will be answering their phones so answer each call like it’s a phone interview.
      3. Make sure you do your research on the company and keep track. Some of the most horrifying feedback I get from employers is when the student/graduate doesn’t even know the position they applied for. If you can’t answer the question, “so tell me what you know about this position or our company”, you just lost that job.
      4. Spending a little extra time filling out applications and preparing for the phone interview goes a long way. It doesn’t mean you will get the first job you apply for but it will greatly increase your chances of getting the phone to ring and winning the jackpot with an in-person interview.

If most sales are completed after the 5^th attempt, figure it’s going to take at least that many applications and follow-up calls to get your foot in the door. Don’t get discouraged and don’t give up. The only difference between you and someone who has landed their dream career is that they have already been told ‘no’ more times than you.